Sep 22 2016
Entrepreneurship for Academics: Online course begins January, 2017
For all PhDs and ABDs, including adjunct lecturers, who seek a supplemental income and have considered going into business for themselves, either while seeking full-time academic positions or permanently, this course may be right for you.
Entrepreneurship for Academics will cover the fundamentals of launching a home-based small business, including entrepreneurial skills such as:
- Thinking and writing like an entrepreneur (for academics)
- Evaluating existing skills and developing a business concept
- Academic entrepreneurship
- Social entrepreneurship
- For-profit vs. not-for-profit structures
- Developing a mission statement
- Market research and competition analysis
- Business registration, incorporation, legal, and potential funding resources in your community
- Pricing
- Web site content ideas
- Advertising, promotion and social media strategies
- Media relations
- Basic bookkeeping
- Open questions from students
Times and dates (five sessions):
Sundays, January 22, 29, and February 5, 12, and 19, 2017, 1:00-2:30 pm Eastern time.
Location:
Online, via GoToMeeting
Tuition:
$299.00 Canadian (Students from all countries are welcome.)
Sign up at this link.
Contact Dr. Andrea D. Lobel at info@illumaeducation.com for more information.
And of course, please feel free to share this widely. Thank you!